+$FBDMS 演讲嘉宾
Philia LI
Senior Insight Director Greater China
Weiwei Jiang
Group Vice President
Zhang Zhantao
Managing Director of Greater China
Gao Zhongxiu
Marketing Director Instant Noodles
Lily JI
Asia Data Lead
Yang Dongyue
General Manager of Brand & General Manager of ecommerce
Yi Ting
Brand Director
LIN Sheng
Founder
Susanne Klemp
Head of Global Digital Marketing
Herbert Law
Brand Director
+$往届议程
Official Support Partner
+$2019参会品牌
WHO ATTENDS
WE INCLUDE EVERY FLAVOR & VERTICAL: FBDMS will gather all players in the industry, connecting in eCommerce, digital marketing, strategy, and business development across all verticals. We’re here to foster inspiration, learning, and partnerships.
THE BRANDS
THE BRANDS
+$期待技术革新和Those that are migrating online to extend their reach and sales with both a digital and physical presence
+$营销创新者
+$营销创新者
+$食品饮料行业消费+$者互动和销售模式创新者
THE RETAILERS
THE RETAILERS
Spanning grocery, food service, and general merchandisers, those who are moving from brick-and-mortar to a blended virtual and physical presence
THE TECHIES
THE TECHIES
That provides the potential for huge growth in your F&B sales
+$未来创想者
+$未来创想者
+$他们今天奇思妙想的技术和产品将会成为The technology and product companies whose outlandish ideas today will become the traditions of tomorrow
About
+$此“疫”过去，传统零售业面临线上vs线下业务结构比重的调整，促使食品饮料品牌巩固强化线上业务及营销，以传统卖场为现金流生命线的企业，也将逐步增加线上比重和新零售加快发力，以应对这种意外战“疫”的抗风险能力。线上营销和广告，将继续迎接新一轮的大机遇。
+$随着中国数字化进程的加速，传统食品饮料行业的“人货场”模式也在持续进化中。品牌需要思考如何从产品的数字化、用户的数字化、渠道的数字化到沟通的数字化，推进品牌数字化营销的新基建，不断颠覆时代的发展, 以此适应未来诸多的不确定性和无常性。
- Focus on the Real question of how the Food and Beverage Industry changes the customer's Digital experience
- Rich conference content, interesting speakers and cutting-edge industry topics. Learn from field leaders and companies that are still learning how to get on their feet.
- Committed to industry learning and experience sharing, reduce suppliers to promote products and services.
- Listen to the insights of digital marketers from different areas of the industry. Cross-industry perspectives inspire you to think more creatively about your digital strategy.
BRAND MARKETERS
Gather global leaders in Food and Beverage to explore new ideas for marketing & consumer insights
Speakers
Share ideas, views, knowledge
BRANDS
In-depth communication with brand marketing executives
TOPIC & DISCUSSIONS
The hottest topic at the moment, at the forefront of the industry