"have a good drink of good oats," OATLY detonates the new possibility of using vegetable protein drinks

Date Of Issue:2019-04 23 21:22

2019Year41Japan, ShanghaiThe 28th Shanghai International Hotel and Catering Expo (HOTELEX Shanghai) Will Be41Day To Arrival4Held at the New International Expo Center. Swedish high-end oatmeal milk brandOATLY landed again in this restaurant event and brought more surprise to the innovative plant protein drink experience, helping consumers to achieve a healthier and more sustainable lifestyle without excessive consumption of the planet's resources.

Swedish oatmeal milk brands are now popular all over the world.OATLYIn the past more than a year after entering the Chinese market, there has been a wave of oats in the field of fine coffee, which has aroused the great concern of the whole catering industry.OATLY has been committed to developing plant protein drinks that are more suitable for the public and environmentally friendly, providing a range of healthy and delicious oatmeal products, promoting consumers to upgrade their diet and providing the public with better living and eating choices.

In This Year'sHOTELEX ShanghaiDuring This Period,OATLYWill not only bring a new creative drink surprise appearance, offer unexpected taste bud experience, but also join hands with the Fine Coffee AssociationSCAAidWCE All StarsBarista star event. Outside the venue,OATLYWill also be associated with well-known coffee maker brands.La MarzoccoInTheatre XHuaihai Opera Exhibition Hall (Huaihai Central Road)534) hold a show called"OUT OF BOXDare to break and stand+$New power of coffee"the off-court party, full of surprises, is worth looking forward to.


InOATLY main booth (E4B26)), Lifestyle BrandBEAUTIFUL CONCEPT will join the coffee area to bring visitors a coffee master oatmeal drinkA selection of coffee and chocolate. In addition, in the comprehensive drinking area that deserves the most attention,OATLYWill take the original flavor oat dew and star product coffee master oatmeal drink as the core, from the point of view of more in line with the popular diet structure, launch a number of creative drinks. In addition to the well-known oat coffee, oat milkshakes, oat ice sand and other series of special notes will also be presented, and even unexpected tea series will refresh the public's understanding of the possible application of plant protein.


At the same time, during the period of time,4During The Exhibition,WCE All StarsThe Boffee Star Tour in Shanghai will also be held at the same time. As the sole sponsor of plant protein for this event,OATLYWill join hands with star barista and world champions from all over the world to bring different hearing and taste to everyone.


In Addition,OATLYWill Still Be42Day InTheatre XHuaihai Opera Exhibition Hall, and well-known coffee maker brandsLa MarzoccoJoint Bring"OUT OF BOXDare to break and stand+$New power of coffee"the party. The event will revolve around "DARE TO SAYDare To Say+$Coffee Power Forum"and"DARE TO PALYDare To Play+$Championship Challenge"two major themes launched, invited to many coffee industry senior" coffee "to participate in it. Disseminate and popularize coffee knowledge and promote sustainable lifestyles through lectures, interactive dialogues, debates, etc. More.2018Winner of the World Coffee CompetitionAgaTo help the judges of this championship challenge detonate the event. At present, the active400All the seats are reserved.

Through waves of wonderful activities,OATLYThe purpose of this paper is to contribute to the development of plant protein diet.

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